Thursday, July 7, 2011

Dear Dad, I Want a Smart TV

Samsung Philippines has an ongoing contest that started last June 2011 with the intent of promoting its latest Smart TV to the parents market - particularly to the "Dad" segment. In my observation, winning "Dear Dad, I Want a Smart TV" contest requires more than just picking the type of letter and sending it. The participant must take the effort of writing a genuine letter, serious or funny or simply heartfelt. Otherwise, picking the available template and just adding a few stuff will not get noticed as that is what most participants will likely do.

"Dear Dad, I Want a Smart TV" is a contest where a participant can send a letter to his or her Dad presenting ideas that can be done by a "Dad-Son" or "Dad-Daughter" if the Samsung Smart TV is in one's family home. If you are a Filipino and based in the Philippines, at least 13 years old, you can join this contest up to August 15, 2011.

To join, there are 5 steps to follow:

1. Like the Samsung Smart TV PH Fan Page and register for the Dear Dad Contest.
2. Select or create your own letter that you want to send your Dad.
3. Type in your Dad’s name and write a personal message about how you can bond with him through a Smart TV.
4. Type in your Dad’s email address and click send.
5. Post it on your wall, share to your friends and get a chance to win a Smart TV for you and your Dad!

Those who will take part and do the letter writing part seriously can get the chance to win one (1) out of the three (3) Smart TVs that Samsung is giving away. These are the Samsung D6600 Smart TV 46-inch for the grand prize, and Samsung D5500 Smart TV 40-inch for two (2) runner-ups. The overall prize value is at P250,000 pesos.

Samsung Smart TV
Well this geek appliance definitely belongs to the aspirational or luxury category for that matter because of its high price-tag. Although I have to admit that a nice television set can bring TV and home viewing on a different level.

Find more photos like this on Social Network

I like the fact that you can download applications that you can with your TV. If it can be used productively, apart from watching shows, that will be great.

Watching a Twitter stream while a program is ongoing can be another experience. Especially if what you will be looking are streams based on a particular hashtag.

As I don't get to watch interesting local television programs often (such as Amaya and Amazing Cooking Kids), looking for them in YouTube using the Samsung Smart TV and watching it online can be like the real thing (and without the usual commercials).

Contest Challenges

There are some challenges though in joining the contest that includes scenarios such as:
  1. One's Dad is not around, for one reason or another. 
  2. Another thing is if he doesn't have an e-mail address (of course, you can make one).
  3. Sharing the letter on your Facebook wall or directly to friends asking them to like it within the "Dear Dad, I Want a Smart TV" application. You have to be comfortable in doing it. One way is to send this to your relatives and get back to friends who have asked you for a like vote in the past to do the same for you.
But then again if the Samsung Smart TV is something that you desire, I guess it can be worth it. As they say, the more effort is required, high-quality entries will be limited therefore boosting the chance of winning for those who will take it seriously.

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